The Profit Tool Belt » buzz http://www.profittoolbelt.com Focused on providing ideas and tools to help entrepreneurs manage their businesses, profits, and personal lives at a higher level. Sun, 13 Sep 2009 16:38:09 +0000 http://wordpress.org/?v=2.8 en hourly 1 Creating BUZZ with Visual Creativity http://www.profittoolbelt.com/2009/07/creating-buzz-with-visual-creativity/ http://www.profittoolbelt.com/2009/07/creating-buzz-with-visual-creativity/#comments Sun, 26 Jul 2009 18:18:52 +0000 Dan http://www.profittoolbelt.com/?p=69 Being creative with your marketing can help attract a lot of attention to your ads, and when done well, can even create a buzz. There’s nothing better than when people like your ad so much, they tell all their friends to look for you ad.  They tell them where to find it in which magazine, TV show, or they post it in facebook and forward it in emails.  They spread the word for you, for free, to people that trust them.  It’s modern day word of mouth advertising, and there’s nothing more effective.

Just one word of warning – don’t get so caught up in the creative side of your advertising that you lose sight of your core message.  After all, if your ads don’t make an effective offer to the consumer, then you’re really paying for brand recognition, and most small businesses can’t afford an effective brand recognition advertising campaign.

For some examples to get your creative juices flowing, check out this video:

]]> http://www.profittoolbelt.com/2009/07/creating-buzz-with-visual-creativity/feed/ 0